We are a strategy and process improvement firm that help businesses compete effectively in their market.
We Help You With
Market
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Market Problem & Definition
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Win/Loss Analysis
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Distinctive Competence
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Competitive Landscape
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Positioning
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Buyer Personas & Behavior
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Technology Assessment
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GTM & Customer Retention
Strategy
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Fractional CPO/Head of Product
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Business Strategy, Management & Process Improvement
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Product Strategy and Improvement
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Market Fit & Value
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Business Plan
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Pricing & Product Profitability
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Innovation
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Product Roadmap
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KPI Definition
Technology
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Technical Architecture
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Risk Management
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Big Data & Data Analysis
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MVP Definition
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User Personas
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User Stories & Epics
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Product Management
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Test & Learn

Our Guiding Principals
A product comes in all different types of formats. We specialize in software, services or a combination of these that comprise an offering. We help clients focus on their core product for a better product market and customer fit.
We meet you where you are to define and meet your goals. We strive to give clarity or options and a strategic path to equip you to elevate your product’s potential. We do this by our expertise in validating, creating, pivoting, and launching products.
Through services that are backed by specific top product methodologies and frameworks - We give insights, options and actionable recommendations.
Industry Verticals We've Served
Healthcare and Pharmaceutical
Cybersecurity
Data Science and AI
Legal
Wellness
Online Education
Supply Chain
Food and Beverage
Government
Mobility and Geospatial
Retail Independents
Pre-register for our e-book:
Product Management Is a Gamble.
Make the Best Bet.
Good product management stems from understanding decision strategy.
In this e-book, we explore decision strategy in the lens of gambling and how gamblers make decisions.
Using that knowledge, we introduce our product management framework in how we use decision strategy to set direction or make the best choices to compete in the market.
“Creating value for humanity should not be an afterthought but a core business strategy.”